During “Desperate Housewives” last night, John Lennon’s “Real Love” turned up in a J.C. Penny commercial. The plaintive song was first excavated by Yoko Ono as a device to publicize the “Imagine: John Lennon” movie. Then it got pulled out again and reworked by the other three Beatles as something to spice up the second of the “Anthology” sets, back in 1996, and has been turning up in various iterations on this or that Lennon compilation regularly in the years since.

And now here it is again being used to generate what I would assume would be well into the six figures for the Lennon estate. The Moby Quotient gives it a 57 and change, a robust number for a classically skanky move on Yoko Ono’s part.

The Moby Quotient? you ask? Details from the Washpost here, with a calculator here.

More on the Moby Quotient from Hitsville here.